Creative Copywriter (New York) Job at Adecco, New York, NY

VHFObEQwNUNPSFVsejJxTWorR3RtY2g2bWc9PQ==
  • Adecco
  • New York, NY

Job Description

Adecco Creative is partnering with one of NYCs most iconic fashion brands to recruit for an Editorial Copywriter role. This position will be hybrid in Midtown Manhattan and is ongoing contract.

Primary Purpose:

The editorial copywriter will create longform articles at scale, optimized for AI and large language model search (AEO - Answer Engine Optimization i.e. ChatGPT, Gemini etc.) for the brands site. The initial focus will be developing a series of bag buying guides for the brand, with scope to expand into additional fashion and lifestyle content.

This role requires more than a strong writer: we need a fashion-forward editorial expert who is fluent in the language of fashion from the latest runway collections to TikTok micro-trends to authentic Gen Z expressions of life and style.

The ideal candidate will bring creativity, authority, and cultural insight to every piece, while staying grounded in brand guidelines and optimization best practices.

While AEO is an emerging arena, a baseline understanding of SEO and deep curiosity around how consumer behaviors are changing in terms of their relationship to search and AI, is paramount.

Key Responsibilities:

  • Write longform, AEO-optimized editorial articles across fashion and lifestyle topics, at speed and scale.
  • Develop a series of brand bag buying guides that inspire confidence in both fashion and purchase journeys selling not only bags, but also the sense of self-expression and style they unlock.
  • Interpret runway trends, micro-trends, and evolving consumer style with a clear editorial point of view.
  • Translate cultural conversation and zeitgeist moments into content that resonates with Gen Z and beyond.
  • Infuse all copy with the brands core idea: inspiring people to explore and express their many selves and have the courage to be real.
  • Balance fashion-forward editorial writing with the technical requirements of AEO and SEO, ensuring discoverability by both people and AI-driven search.
  • Collaborate cross functionally to align on performance and storytelling goals.

The accomplished individual will possess:

  • A deep fluency in the language of fashion: runway coverage, styling, micro-trends, and Gen Z cultural cues.
  • A nuanced understanding of fashion as a vehicle for self-expression and confidence helping people feel put-together while exploring their many selves.
  • Exceptional editorial writing and editing skills with the ability to produce high-quality longform content at speed.
  • Up-to-date knowledge of global fashion trends, cultural shifts, and emerging generational expressions of style.
  • Ability to structure content for performance in a rapidly evolving search landscape.
  • A confident, fashion-forward voice that blends authority with accessibility.
  • A genuine curiosity about AEO and a commitment to bringing a distinctly human touch to optimized content.

Qualifications:

  • 3+ years of editorial or copywriting experience, ideally in fashion, luxury, or lifestyle media.
  • Portfolio that demonstrates fashion fluency, cultural awareness, and content designed to perform at scale.
  • Ability to work independently, manage multiple projects, and deliver high-quality work under deadlines.

Job Tags

Ongoing contract, Part time, Shift work,

Similar Jobs

BCS Supply Chain Search

Heavy Equipment Mechanic Job at BCS Supply Chain Search

Job Description Job Summary The Heavy Equipment Mechanic is responsible for performing scheduled maintenance, troubleshooting, and repairing a wide range of heavy equipment to ensure safe, reliable, and efficient operation. This role requires strong diagnostic skills...

Planet

AI Solutions Architect: Digital Employee Experience (Hybrid) (San Francisco) Job at Planet

 ...A leading aerospace and data company is seeking an AI Solutions Architect to enhance the digital employee experience. This role involves designing and implementing AI solutions to improve productivity across the organization. The ideal candidate has over 10 years in solution... 

Yale New Haven Health

Surgical Technologist - New Haven Job at Yale New Haven Health

 ...Surgical Technologist - New Haven at Yale New Haven Health summary...  ...part of the team of medical practitioners providing surgical care to...  ...by assisting the Circulating Nurse in making available all necessary...  ...EDUCATION A graduate of CAAHEP accredited surgical... 

Jovie of DC, Bethesda, McLean, Centreville, Springfield, Phi...

Sitter Positions Job at Jovie of DC, Bethesda, McLean, Centreville, Springfield, Phi...

 ...who genuinely love working with children to join our growing team. We are currently hiring for Full-Time, Part-Time and Seasonal sitters with the following schedule options available: ~5 AM- 5 PM ~7 AM- 7 PM ~12 PM- 12 AM ~ Weekends are ok too if you also have... 

OneSpaWorld

Acupuncturist Shipboard Job at OneSpaWorld

 ...fitness and wellness industry. Services include traditional and alternative massage, body and skincare treatment options, Ayurvedic...  ...services, mindfulness programs, fitness, acupuncture, herbal medicine, pain management, and Medi-Spa. OneSpaWorld is looking to hire...