Spectrum Reach is the advertising sales division of Charter Communications, delivering scalable, data-driven campaigns across premium linear TV and CTV inventory. We empower brands to reach audiences through strategic monetization, precision targeting, and high-quality multiscreen experiences.
We are seeking a Senior Director of Programmatic Yield to lead the pricing, packaging, and monetization strategy across our CTV and linear TV inventory. Reporting to the Vice President of Yield Strategy, this role is critical in driving total yield through strategic management of SSP and DSP partnerships, as well as agency-direct programmatic business.
The ideal candidate is a senior leader with deep experience in CTV monetization, auction dynamics, and advanced pricing strategies. This person will serve as a cross-functional connector—partnering with leaders across Sales, Product, Account Management, Ad Operations, and the broader Yield organization—to maximize revenue, enhance performance visibility, and inform strategic business decisions through data-backed insights.
Strategic Yield Leadership
Cross-Functional Collaboration
Qualifications
Preferred Attributes
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