Job Description

Senior Director of Digital Growth

Location: Springville, Utah (Hybrid)
Salary: $130,000 + performance incentives

About LifeSeasons

LifeSeasons is a well-funded, fast-growing supplement company that blends the wisdom of nature with the validation of science. With 150+ years of combined expertise, we create clinically informed, high-quality supplements that empower consumers to take control of their health.

About the Role

We’re looking for a Senior Director of Digital Growth to build our DTC acquisition and retention strategy for LifeSeasons.com. Reporting to the VP of Marketing, you’ll play a key role in our Shopify relaunch , build a full-funnel growth engine, and scale revenue across paid media, lifecycle marketing, CRO, and emerging channels. Backed by a growing, multi-million-dollar ad budget, this is a chance to design the playbook, not follow one.

Key Responsibilities

• Shopify & Growth Stack: Work closely with the Head of Brand to lead the relaunch, optimize CRO, tracking, and implement best-of-class CPG growth tech stack. 
• Acquisition & Retention: Scale paid media (Meta, Google, YouTube, TikTok, affiliate, influencer, CTV) and build lifecycle marketing to grow LTV and subscriptions.
• Leadership: Source top-tier agencies while developing the roadmap to build an internal team once we scale.
• Analytics: Establish experimentation frameworks, track KPIs, and use insights to drive growth.
• Financial Oversight: Partner with VP of Marketing and Finance to own forecasts, budgets, and P&L.

Qualifications

• 5+ years in growth/digital marketing (CPG/health/wellness preferred).
• Proven success scaling Shopify eCommerce via acquisition and retention.
• Deep expertise in paid media, lifecycle automation, CRO, and analytics.
• Experience managing $1M+ ad budgets and high-performing agencies, but you’ve also written your own ad copy or rebuilt a flow when needed.

• Strong analytical thinking, structured testing mindset, and creative instincts.
• You thrive in test-and-learn environments.

Why Join Us

• Build a growth engine from the ground up with executive visibility.
• Work directly with senior leadership on brand-defining initiatives.
• Opportunity to transition from agency-led growth into a high-caliber internal team under your leadership. 
• Competitive salary, hybrid flexibility, and a mission-driven culture.

Compensation details: 110000-130000 Yearly Salary

PIc6567f31e3df-30492-38623235

Job Tags

Similar Jobs